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Google wins challenge against dispute

Minipip
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18 Sep 2024, 15:35

By Minipip
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Google wins challenge against dispute
Google wins challenge against $1.66 billion EU antitrust dispute  
 
On Wednesday, the second-highest court in Europe made a decision that favoured Alphabet's Google, reversing an antitrust punishment of 1.49 billion euros ($1.66 billion) that had been given five years ago for restricting competition in online search advertising. 
The top court in the EU, the European Court of Justice (ECJ), might hear an appeal to the decision from the Commission. 
The European Commission first brought charges against Google in 2019 for allegedly abusing its market dominance through its AdSense for Search product, which enables websites to include advertisements in their own search results. The Commission's assertion that Google's contractual restrictions with third-party websites prevented rivals from running advertisements on these websites was the reason for the punishment. 
Google filed an appeal and the matter was taken to the General Court. 
The EU and US tech megacaps have recently reached several significant legal rulings. 
The European Court of Justice (ECJ) upheld Google's 2.4 billion euro penalties earlier this month for pushing its retail comparison service ahead of competitors. 
The European Commission, the EU's executive arm, launched an antitrust inquiry in 2017, which led to the imposition of the punishment. The Commission concluded at the time that Google had disadvantaged rivals by 
giving its own shopping comparison service preferential consideration. 
The General Court, the second-highest court in the EU, heard Google's protest of the verdict and affirmed the punishment. The business then brought the matter to the ECJ. 
 
(Sources: investing.com, reuters.com)  

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