Coca-Cola (KO) Stock Analysis: Key Support and Resistance Levels Ahead of Earnings

Coca-Cola (NYSE: KO) shares are under pressure ahead of the company’s upcoming earnings report, struggling to break above the $74 level. Currently, Coca-Cola's stock is trading around $71.90 in pre-market activity, on track for its fourth consecutive day of declines.

After rallying nearly 22% from trough to peak since January, recent price action suggests profit-taking is underway. This caution comes amid global tariff uncertainty, with many firms revising their earnings guidance. As a result, investor sentiment towards Coca-Cola has become more cautious ahead of its earnings release.

From a technical perspective, there is key support along the ascending trendline around $70 per share, a level likely to attract significant attention in the coming weeks — especially if earnings results fail to exceed expectations.

Momentum indicators, such as the MACD (Moving Average Convergence Divergence), also hint at potential weakness. A possible bearish divergence is forming, and the MACD looks close to turning bearish once again.

That said, a break below $70 would not immediately confirm a broader downtrend. However, a move below the secondary support level at $66 could open the door to further downside risk.

On the upside, a clear break above $74 is needed to boost near-term bullish momentum and help maintain Coca-Cola’s share price above the critical $70 level.

Investors should keep a close watch on these technical levels and the company’s earnings performance, as both could dictate Coca-Cola’s next major move.